Course Catalog

Fund Development & Communications

So you don't have money to hire a graphic designer and you don’t even know what a style sheet is or how to get started.  This course is designed for nonprofits who need to make the most out of donated services and with little to no budget for marketing.

  • Tuesday, June 27, 2017 - 9:00am to 4:30pm

Social Media Strategies is designed for professionals who know how to use the most popular tools (Facebook, Twitter, etc.) and are looking to increase their fan engagement. The class focuses on three major areas:

1. Emerging Trends and Tools. This will cover what is on the horizon, the latest news and laws around social media, and the best new apps and tools.

2. Strategy. Using research, we will focus on creating great content and timing it for the greatest impact.

  • Wednesday, May 24, 2017 - 9:00am to 4:30pm

Did your last press release go unnoticed?  Are you unsure how to get the media interested in your programs and events?  If so, then this course in media relations will help you develop good story angles and land coverage.  Learn how to promote your story ideas, write releases and develop lasting relationships with local media outlets.  Hear from a local reporter on how to pitch ideas and how newsrooms select stories.  We'll identify easy ways to start obtaining news stories and interviews on your nonprofit.

  • Wednesday, December 7, 2016 - 9:00am to 4:30pm

Did your last press release go unnoticed?  Are you unsure how to get the media interested in your programs and events?  If so, then this course in media relations will help you develop good story angles and land coverage.  Learn how to promote your story ideas, write releases and develop lasting relationships with local media outlets.  Hear from a local reporter on how to pitch ideas and how newsrooms select stories.  We'll identify easy ways to start obtaining news stories and interviews on your nonprofit.

  • Monday, March 20, 2017 - 9:00am to 4:30pm

Do you avoid speaking engagements because you dread public speaking?  Join this class and learn the simple skills necessary to speak with confidence in front of any audience.  You’ll develop communication skills useful in interpersonal, work-related, volunteer and community leadership roles.  We’ll explore how to make powerful presentations with confidence, poise and enthusiasm.  This class teaches techniques to overcome self-consciousness and physical tension when speaking, as well as effective speech preparation and presentation skills.

  • Wednesday, January 25, 2017 - 9:00am to 4:30pm

This introduction to grant writing focuses on local foundations and corporations, using actual guidelines from funders and actual proposals for review and critique. We review the critical process of researching funders to match funding opportunities with your nonprofits' programs and activities, and we discuss strategies for approaching funders. We cover the essential elements of a proposal, including need statement, program design, evaluation, and the budget, with a particular emphasis on stewardship and reporting.

  • Monday, February 6, 2017 - 9:00am to 4:30pm
  • Monday, February 13, 2017 - 9:00am to 4:30pm

Anyone who has done a bake sale or carwash, much less written a grant, has a basic sense of what fundraising is … but really, what is it? For those with limited experience in development, it can seem as though there’s a whole mysterious universe out there of “funding stuff" accomplished and understood by Experts Who Are Not You. While it’s true that fundraising and development are large and specialized fields, that doesn’t mean that you can’t understand how it works or how to get it done enough to benefit your organization.

  • Tuesday, January 10, 2017 - 9:00am to 4:30pm

Because great stories attract, inspire, and move people to action, storytelling is a key element of any marketing and communications plan. It's essential for nonprofits to identify, articulate, and most importantly, market the impact they make with their programs. Does your nonprofit story put a face on your nonprofit's work and make an impact? Do your stories resonate with donors? Powerful storytelling makes an emotional connection, keeping your current supporters engaged and prospective supporters wanting to learn more.

  • Thursday, June 22, 2017 - 9:00am to 4:30pm

Successful grant writing requires that a factual, convincing case be made regarding an agency's ability to deliver a program to serve its client's needs. This class focuses on the elements of a successful grant proposal. Participants will be introduced to techniques for writing persuasive grant proposals section by section, responding to the requirements of each unique funding source.

  • Wednesday, April 26, 2017 - 9:00am to 4:30pm

Are you feeling overwhelmed with planning events, writing newsletters and updating social media?  Are all your communication efforts effective?  A good communications plan ensures you’re doing the right work, pursuing the right goals, and doing it the best way when there are always other options and choices for the use of your limited resources.  In this course, you’ll learn how to write a strategic communications plan that will organize your communications with a written blueprint for actions and activities: what, how, when, where, and to whom you should be communicating.

  • Wednesday, May 3, 2017 - 9:00am to 4:30pm

This introduction to grant writing focuses on local foundations and corporations, using actual guidelines from funders and actual proposals for review and critique. We review the critical process of researching funders to match funding opportunities with your nonprofits' programs and activities, and we discuss strategies for approaching funders. We cover the essential elements of a proposal, including need statement, program design, evaluation, and the budget, with a particular emphasis on stewardship and reporting.

  • Monday, February 6, 2017 - 9:00am to 4:30pm
  • Monday, February 13, 2017 - 9:00am to 4:30pm

This class will focus on the request process -  from readying your request team - to setting the meeting - to making the request - to closing the gift.  Students will learn specific strategies and sample "ask" lines, as well as how to handle timing and common responses.  Students will have the opportunity to craft, vet, and rehearse their own real request, and are asked to come prepared with a donor in mind (no names, of course!), whom they would realistically like to approach.  Our goal is craft a compelling and personalized request plan that can be implemented in the near-team to successf

  • Friday, May 19, 2017 - 9:00am to 4:30pm

Organizational Development & Strategy

verything you need to know you learned in kindergarten—except the ins and outs of running a nonprofit. We will cover the core aspects of nonprofit management, including board development, fundraising, vision and strategy, and marketing. This is designed as a pragmatic course with plenty of on-the-ground practical application.

  • Thursday, May 11, 2017 - 9:00am to 4:30pm

Nonprofit organizations are frequently called upon to work together in partnerships or alliances to meet the community's needs or to apply jointly for funding. These interactions can range from networking and information sharing, to simple cooperation and coordination of services, to full collaboration where achieving a common goal supersedes individual agency interests. Board members and staff participating in this course will examine the pitfalls and best practices of partnership with a focus on practical tools for making partnership work.

  • Wednesday, April 5, 2017 - 9:00am to 4:30pm

Leadership & Personal Effectiveness

The most effective leaders foster positive change for their nonprofits, enabling the organization to move more rapidly toward its vision. And yet, the natural resistance people have to changes in the status quo is a major challenge for most leaders. In this class, participants will learn techniques for formulating strategic change initiatives and for leading people through the transition process.

  • Tuesday, June 20, 2017 - 9:00am to 4:30pm

ED/CEO Bootcamp is designed for new or aspiring nonprofit executive leaders. The purpose of the class is to build individual leadership capacity and to grow the leader talent pool across the Metro Richmond nonprofit sector. Through personal reflection, class discussion, and skill application, participants will be able to apply course content immediately. Participants will gain a deeper knowledge of their interests, productive styles, needs, stress behaviors, and organizational orientation through completion and analysis of the Birkman Method® Assessment.

  • Wednesday, March 22, 2017 - 9:00am to 4:30pm
  • Wednesday, March 29, 2017 - 9:00am to 4:30pm

How can we regain control of our frantic lives and begin making more progress on the things that really matter? This course shows you how by sharing tools and techniques for managing yourself, your environment, your time, and your tasks. You will have an opportunity to do a comprehensive review of your current practices and identify improvements to address your unique challenges and needs. You’ll also have an opportunity to work hands-on with some of the methods covered in class and get feedback on how to make them work best for you.

  • Wednesday, February 22, 2017 - 9:00am to 4:30pm

In this course, participants learn about the key components of “emotional intelligence” and how these relate to effective leadership in nonprofit organizations. The major emphases are on deepening understanding of emotional intelligence in leadership, assessing each person's current level of emotional intelligence, and formulating goals for leadership growth. Through experiential activities, participants will also explore applications of emotional intelligence to teamwork and group dynamics.

  • Monday, June 12, 2017 - 9:00am to 4:30pm

Bring out the best in your teams, your individual staff, and even yourself through the use of good questions and other effective facilitation techniques. This class will help you coach more effectively, run better meetings, communicate more inclusively, and think more clearly by formulating powerful questions and applying other techniques that allow skilled facilitators to lead people toward new insights, better decisions, and greater collaboration. We will apply the techniques directly to workplace challenges you are currently facing.

  • Monday, March 6, 2017 - 9:00am to 4:30pm

ED/CEO Bootcamp is designed for new or aspiring nonprofit executive leaders. The purpose of the class is to build individual leadership capacity and to grow the leader talent pool across the Metro Richmond nonprofit sector. Through personal reflection, class discussion, and skill application, participants will be able to apply course content immediately. Participants will gain a deeper knowledge of their interests, productive styles, needs, stress behaviors, and organizational orientation through completion and analysis of the Birkman Method® Assessment.

  • Wednesday, March 22, 2017 - 9:00am to 4:30pm
  • Wednesday, March 29, 2017 - 9:00am to 4:30pm

Managing Up:  To many people, this phrase smacks of manipulation, "cozying up", or out-and-out apple polishing performed by those seeking merely to advance in their careers.  But managing up is none of these things.  Managing up is a conscious  approach to working with your manager toward mutually agreed-upon goals. It is a process of influencing your manager to make decisions that benefit both of you as well as the organization.  In this highly interactive course you will learn:

  • Friday, April 21, 2017 - 9:00am to 4:30pm

Daily interactions at work and away from work can be rich with opportunities to negotiate change and resolve conflict situations. This session will help you understand your preferences in managing conflict and introduce a collaborative approach to resolving conflict situations by using effective negotiation techniques. Upon completion of this class, participants will possess the tools to:

  • Thursday, March 2, 2017 - 9:00am to 4:30pm

Celebrate the 10th group of ENLP grads, enjoy reconnecting with alum, and hear from some of our region's transformational leaders!

Keynote Speaker, To Be Announced

  • Wednesday, June 14, 2017 - 12:00pm to 2:00pm

Interested in Nonprofit Board Service?  Building Blocks for Nonprofit Board Members will help you understand what it takes to be an effective board member.  This training provides an excellent introduction to the nonprofit sector, the life cycles of nonprofit organizations and their boards, an overview of board roles and responsibilities, and provides a variety of resources for continuing board development and growth.  This workshop is ideal for anyone who is interested in board service or recently became a board member for the first time.

  • Saturday, January 14, 2017 - 9:00am to 12:30pm

Interested in Nonprofit Board Service?  Building Blocks for Nonprofit Board Members will help you understand what it takes to be an effective board member.  This training provides an excellent introduction to the nonprofit sector, the life cycles of nonprofit organizations and their boards, an overview of board roles and responsibilities, and provides a variety of resources for continuing board development and growth.  This workshop is ideal for anyone who is interested in board service or recently became a board member for the first time.

  • Tuesday, March 7, 2017 - 5:00pm to 8:30pm

Interested in Nonprofit Board Service?  Building Blocks for Nonprofit Board Members will help you understand what it takes to be an effective board member.  This training provides an excellent introduction to the nonprofit sector, the life cycles of nonprofit organizations and their boards, an overview of board roles and responsibilities, and provides a variety of resources for continuing board development and growth.  This workshop is ideal for anyone who is interested in board service or recently became a board member for the first time.

  • Wednesday, May 17, 2017 - 9:00am to 12:30pm

Resource Management

The workplace of today requires both new and experienced supervisors to cope with constant change and increasingly challenging situations.  This  class will help managers, supervisors and team leaders learn and apply skills and strategies to successfully manage the work while inspiring employees to give their best.  Participants will examine case studies and role play challenging supervisory situations to gain interactive experience in applying the course material to their work lives.

Topics will include:

  • Monday, June 5, 2017 - 9:00am to 4:30pm
  • Tuesday, June 6, 2017 - 9:00am to 4:30pm

Does the idea of reviewing financial statements make your head hurt? Do you avoid looking at the Statement of Activities and the Balance Sheet of your organization because you are not sure what they are supposed to tell you? If so, this class can help. It provides a basic introduction to nonprofit finance—not from an accounting standpoint, but rather by discussing the individual financial statements and the information you can glean from them once you understand how to review them. Specifically, we’ll talk about:

  • Tuesday, January 31, 2017 - 9:00am to 4:30pm

The workplace of today requires both new and experienced supervisors to cope with constant change and increasingly challenging situations.  This  class will help managers, supervisors and team leaders learn and apply skills and strategies to successfully manage the work while inspiring employees to give their best.  Participants will examine case studies and role play challenging supervisory situations to gain interactive experience in applying the course material to their work lives.

Topics will include:

  • Monday, June 5, 2017 - 9:00am to 4:30pm
  • Tuesday, June 6, 2017 - 9:00am to 4:30pm

Programs & Community Impact

In today's nonprofit climate, almost everyone who is important to your organization asks you to demonstrate your value. Funders…boards…association members…donors…partner agencies…they all want to hear more about outcomes (that is, the results you create) and less about what you do. Why has this become so important to funding organizations and the public, and can we manage this with everything else we have to do? In this course, participants will learn about the benefits of outcomes measurement and address critical questions such as the following:

  • Friday, January 20, 2017 - 9:00am to 4:30pm

The business world is awash in project management and board members are coming to you with dashboards and scorecards and talking about green and red lights.  This class is designed to introduce nonprofits to dashboards including the various types and the nonprofit specific subjects.  We will work as a team to build dashboards to help manage information.  Finally we will learn how to use visual representation of information to raise more money and keep our boards more engaged making it easier for them to excel as board members.

  • Friday, March 17, 2017 - 9:00am to 4:30pm

Having ready access to current, accurate local-level data can make or break your grant proposal, case for giving, or planning process. Data sources are readily available and free on the Internet, but navigating the vast array of websites can be time-consuming and intimidating. This hands-on workshop, held in a computer lab, allows each student to find and explore recommended data sites. We’ll discuss guidelines for evaluating websites, and the instructors will guide the class in locating sites for local demographic and indicator data.

  • Monday, December 5, 2016 - 9:00am to 4:30pm