Fund Development & Communications

Marketing on a Nonprofit Budget

So you don't have money to hire a graphic designer and you don’t even know what a style sheet is or how to get started.  This course is designed for nonprofits who need to make the most out of donated services and with little to no budget for marketing.

 

We will review brand strategy and audience definition and cover the basics of marketing.

We will learn tips, tools, and tricks to edit our own images and videos.

We will review the basics of social media as a marketing tool.

Price: 
$55.00

Strengthening Oral Presentation Skills to Connect with Your Board, Funders, and the Community

Do you avoid speaking engagements because you dread public speaking?  Join this class and learn the simple skills necessary to speak with confidence in front of any audience.  You’ll develop communication skills useful in interpersonal, work-related, volunteer and community leadership roles.  We’ll explore how to make powerful presentations with confidence, poise and enthusiasm.  This class teaches techniques to overcome self-consciousness and physical tension when speaking, as well as effective speech preparation and presentation skills.

Price: 
$55.00

Cultivating Corporate Partnerships and Sponsors

Effective corporate relationships are a key element of taking your organization to the next level, from startup to sustainable organization. Strategic partnerships are called that because of the planning that goes into identifying and developing those relationships. Join us for this one-day look at developing these partnerships. After participating, you will have the valuable tools, resources, and know-how to build and implement nonprofit-corporate relationships.

Price: 
$55.00

Courting the Media

Did your last press release go unnoticed?  Are you unsure how to get the media interested in your programs and events?  If so, then this course in media relations will help you develop good story angles and land coverage.  Learn how to promote your story ideas, write releases and develop lasting relationships with local media outlets.  Hear from a local reporter on how to pitch ideas and how newsrooms select stories.  We'll identify easy ways to start obtaining news stories and interviews on your nonprofit.

Price: 
$55.00

Fund Raising Crash Course

Anyone who has done a bake sale or carwash, much less written a grant, has a basic sense of what fundraising is … but really, what is it? For those with limited experience in development, it can seem as though there’s a whole mysterious universe out there of “funding stuff" accomplished and understood by Experts Who Are Not You. While it’s true that fundraising and development are large and specialized fields, that doesn’t mean that you can’t understand how it works or how to get it done enough to benefit your organization.

 

Price: 
$55.00

Demystifying the Ask: The Art and Science of Making Face-to-Face Requests

This class will focus on the request process -  from readying your request team - to setting the meeting - to making the request - to closing the gift.  Students will learn specific strategies and sample "ask" lines, as well as how to handle timing and common responses.  Students will have the opportunity to craft, vet, and rehearse their own real request, and are asked to come prepared with a donor in mind (no names, of course!), whom they would realistically like to approach.  Our goal is craft a compelling and personalized request plan that can be implemented in the near-team to successf

Price: 
$55.00

Grant Writing I

This introduction to grant writing focuses on local foundations and corporations, using actual guidelines from funders and actual proposals for review and critique. We review the critical process of researching funders to match funding opportunities with your nonprofits’ programs and activities, and we discuss strategies for approaching funders. We cover the essential elements of a proposal, including need statement, program design, evaluation, and the budget, with a particular emphasis on stewardship and reporting.

Price: 
$80.00

Social Media Strategies

Social Media Strategies is designed for professionals who know how to use the most popular tools (Facebook, Twitter, etc.) and are looking to increase their fan engagement. The class focuses on three major areas:

Price: 
$55.00

Exploring Sustainable Funding Models for Your Organization

In the nonprofit sector, we often struggle with mission versus money in pursuit of sustainability for our organizations. But true nonprofit sustainability considers the "double bottom line". How do you ensure that you have the right funding sources and resources to propel your mission forward and remain financially sustainable? In this class, we will use a matrix map to evaluate current sustainability of programs and funding sources in each student's organization.

Price: 
$100.00

For the Long-Term: Planned Giving and Endowments

Endowments. Fundraisers know them as the (often dreaded) “E word.” Few nonprofits meaningfully invest in planned giving and endowment fundraising. Why is this? Planned giving can quickly become bring-in-a-team-of-lawyers complicated. And let’s face it, fundraising is already daunting enough without bringing the concept of death into the equation.

Price: 
$100.00

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